Talking to Yourself - Only 25% of Americans use the platform and a quarter of users account for 97% of all tweets

Most Twitter users are 'talking to themselves': Only 25% of Americans use the platform and a quarter of users account for 97% of all tweets.

  • Pew study published Monday finds only a quarter of American adults use Twitter
  • Of those on the platform, the most active 25% produce 97% of all tweets
  • Still, highly active tweeters receive little engagement from the rest of Twitter
  • The majority of their activity consists or retweets or replies to other tweets

 

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